Email Marketing Maui

What is Email Marketing?

Email marketing is an incredibly useful tool allowing businesses to reach a highly targeted audience. A proper email marketing strategy is a method of direct marketing to subscribers to your mailing list and serves to increase potential sales and website traffic.

Why Email Marketing?

Email marketing campaigns can rival or even surpass the effectiveness of search engine optimization as a successful online marketing tactic.

When properly implemented and email marketing stategy will provide a bounty of information about your audience and allow you to precisely measure the success of your efforts. The return on investment is often a simple yet strong proof of the worthiness of a good email marketing campaign.

Just about everyone on the internet has an email address that they check every day. You can reach your audience with targeted, personalized, and relevant messages.

Email marketing is, simply put, cheap. Whether you do it yourself, or through an email marketing professional, marketing to your subscriber list of potential customers by way of email is going to cost you a lot less than most other methods of online advertising.

Your marketing emails can be targeting specifically to your ideal consumer. With this in mind, in addition to the cost-effectiveness of this marketing method, sending emails can have a fantastic return on investment if done properly.

The analytics available today make it easy to track customer response to individual marketing campaigns, so that you may know what elements of your campaign work. This allows you to be flexible and adaptive in modifying your campaign strategy to best target your audience.

How I Can Help

A potential issue with email marketing is the rejection/spam rate of the emails by a business's email makeup, negatively affecting the delivery rate of the emails to their intended recipients.

I'm happy to work with you to design an attractive and effective email template that is targeted and relevant to your audience of subscribers.

Email campaigns need to include an incentive for recipients to click through and need to be sent with proper timing to maximize a positive response. It is also important that your email marketing campaigns are in synch with your other methods of marketing. I can help with that, too.